Masthead is the name for the title strip from newspapers. Gives the name of the publication, the date, and other key info. The same for you in your website or app.
Unlike app standards, I encourage use of the brand mark on every view/page so they do not forget. Name may or may not be relevant. Color is a good way to differentiate, easily.
Discuss right/left issues, back button spacing, default use of menu icon vs other uses (right side), etc.